Corporate Social Responsibility

Corporate Social Responsibility

Brother strongly believes in being a responsible corporate citizen, and this is reflected in our broad range of corporate social responsibility (CSR) policies and programmes. The sections below provide a detailed look at Brother's CSR initiatives.


The Environment - Brother's Contribution

The Environment - Brother's Contribution

PROTECTORS OF THE EARTH

As an environmentally responsible corporate citizen, Brother's printing solutions are all friends of the earth. Brother is the first and only printer manufacturer to achieve the coveted TCO standard-the toughest environmental standard in the world-since 2002. This is a globally recognised benchmark for excellence in ecology, energy, emissions and ergonomics.

The Brother Group in Japan established the 5R concept, which lays the foundation and sets the guidelines for active participation in global efforts. As a member of the Brother Group, Brother International Singapore is also guided by these environmental policies, and we have adopted the 5R concept as a basis for our own environmental activities:

1. REDUCE waste material by recycling
2. REUSE products and waste material
3. REFUSE to buy environmentally unfriendly products
4. REFORM materials and use again
5. RECYCLE rather than scrap

Our machines' eco-friendliness is determined by the RoHS (Restriction of Hazardous Substances) Directive. There is restricted use of certain hazardous substances-such as lead, mercury and calcium -in the manufacture of our products. On top of that, our machines are labelled Energy Savers, which means they consume less power, and therefore contribute to our holistic approach to being environmentally friendly. At Brother, we provide the ideal solutions that exceed expectations now and into the future. We aimed to be "At Your Side" every step of the way.

ISO

Brother consumables are manufactured to exacting, environmentally friendly specifications. Brother worldwide is committed to ISO 9001 and ISO 14001, and through these controls we ensure that quality and reliability are built into every consumable and machine we manufacture. Furthermore, everything we manufacture is produced to worldwide health and safety standards.

ISO 14001 Accreditation

Only four Japanese and six international manufacturing facilities, including that of Brother's, have been accredited with the strict ISO 14001 conservation standards for the environment.

Energy Star Approval

Our Laser Printers, Multi-Function Centres (MFCs) and Faxes comply with the International Energy Star Program. As a long-time Energy Star partner, all Brother Group companies worldwide have strong social and environmental responsibilities to contribute to a cleaner planet.

Brother's Environmental Protection Measure

Our printers and MFCs have adopted a printing system that reduces consumables wastage. This printing system ensures that users no longer have to throw away a drum or inkjet printheads every time the toner or ink cartridge has been depleted. Toners and ink cartridges may now be replaced separately. Additionally, all our models have a draft print mode to reduce the amount of toner or ink required for standard prints.

TCO99 Accreditation

Brother is the only printer manufacturer with TCO99 certification. TCO99 is an exacting standard governing product safety, ergonomics, handling and physical design, working environment emissions, total environmental management strategy, manufacturing processes, ecology and the operator's manual.

Brother's Green Purchasing Policy

Brother promotes activities that are environmentally friendly. Such practices include purchasing products using a recommended product list, which includes items ranging from toilet paper to company vehicles.

Brother and Recycling for the Environment

Brother (Japan) established a recycling centre in Japan in 1998. This centre is capable of disassembling, separating, classifying, recovering and then recycling waste products. Items that are recycled include waste plastics, substrates and motors.

GOING GREEN! Brother supports environment conservation

Mangrove forests, which are home to a plethora of creatures, have been drawing great attention for their biological diversity. The mesh of mangrove roots is known to reinforce the seashore and serve as a buffer which reduces the impact of tsunami and other natural disasters. In recent years, however, mangrove forests have been receding in different parts of the world due to deforestation and development.

In FY2009, Brother Commercial (Thailand) Ltd. (BCTL) worked on restoring mangrove forests in Samut Sakhon Province as part of its CSR activities. Importantly, the local communities have been committed to restoring mangrove forests which have been diminishing year after year due to the development of salt and shrimp farms. On November 14, BCTL's entire management (including Managing Director Shima) and all the employees got involved in planting about 120 seedlings of Rhizophoraceae, a species found in the local mangrove forests and that has a unique ability to efficiently and firmly hold the ground together. BCTL also donated money for purchasing 1,000 seedlings. BCTL will continue to work on restoring mangrove forests as part of its contribution to Thai local communities.

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Brother and Thailand Environment

Csr

Brother and Thailand Environment

Brother Commercial (Thailand) Co., Ltd. held its corporate social responsibility activity “Rehabilitation of Mangrove Forest” in Samutsakorn Province as a following step to its “CSR for Society & Environment” project. All brother’s employees led by Mr. Takao Andy Shima, Managing Director and 3 general managers; Mr. Teerawut Supapunpinyo, Mr. Worasak  Praditkul and Mr. Somchai  Srimode wading into water to plant mangrove trees under the concept ‘the permanent rehabilitation for Mangrove’, applying “Bamboo Wall” as the natural protection for the young plants of mangrove area from the sea wave and the coast-erosion. The activity is hosting as a continuing CSR program in order to bring sustainable benefits to Thai community.

“This Mangrove project aims to stimulate Environmental Conservation awareness and give Brother’s employee chance to contribute in valuable activity for society and environment. The mangrove area is one of the major areas for environment and ecosystems as it is the nursery place for aquatic animals living at the area”  said Mr. Shima


Brother and Thai Society

Brother’s CSR for Thai Society & Environment

Brother celebrated its 100 year anniversary and to support worldwide Brother’s policy, giving back Thai customers with its social, environmental and educational projects.

Brother Commercials Thailand donated computers and printers to 3 schools in Khon Kaen province.

 Brother’s CSR for Thai Society & Environment

Brother Commercials Thailand, led by Mr. Takao Andy Shima, Managing Director and Khun Worasak Praditkul, General Manager –Services, donated Brother printers to the Relief and Community Health Bureau, the organization under Thai Red Cross.

Brother’s CSR for Thai Society & Environment

Brother donated a 500,000 Baht – Brother 100th  year anniversary library to Baan Songkornsirikruratch school in Khon Kaen

Brother supports Thai students’ education by continuing its school library project in Chiang Mai

23 June 2009:  Under the Brother’s CSR for Thai Society & Environment  Project, Brother Commercial (Thailand) continuously supported Thai students’ education by giving computers as well as printers and accessories to Mae Pu Ka school and Ban Pa Pong school on Chiangmai.

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